Baboon to the Moon provides best-in-class adventure essentials. They sell versatile, technical, radical products while also holding true to themselves by outwardly being fun, flexible, and full of weird surprises.

Client: Baboon to the Moon
Studio: nineeight.xyz
Year: 2021 – 2022

- Art Direction
- Motion Design
- Social Media Content Creation

"Woah"

My goal was to create something that makes you hit the save button. I wanted to utilize feelings of fun, versatility, flexibility, and the overall weirdness that encapsulates the brand and elevate that to the next level pushing the product forward through color, texture, typography, and more. 

Visionboard

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BTM-Backpack
BTM-Backpack-low

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BTM_DayBags_Motion_Story.mp4-high
BTM_DayBags_Motion-low-1

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BTM_SpaghettiConfetti-high
BTM_SpaghettiConfettis-high

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BTM_GoBags_01.mp4-high
BTM_GoBags_Feed_01.mp4-high

Credits

©Baboon to the Moon
©Baboon Mega Corp., Inc.

Creative Direction:
Michael Kushner

Art Direction: 
Andrew Schuster, Michael Kushner

Music:
©Young Swisher Beats
©Epidemic Sound

©2022 nineeight.xyz

All rights reserved.